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Booth Rental - A Good Way to Cut Exhibit Costs

Anyone that has ever schlepped a Trade Show Display, to a show, paid for shipping, set up and all the other associated costs of owning your display, has wished that they had considered renting.

Why You Should Rent Your Trade Show Exhibit

Trade Show exhibits are a major investment.  When you first start out, in business, or if you already have an exhibit but it is in use at a conflicting show, you may want to consider renting an exhibit.

Plan Your Trade Show For Success

Avoid common mistakes and have a profitable Trade Show.

Trade Show Calendar Check List

Detailed Calendar of "things to do" before Trade Shows.

Make Your Trade Show Booth Stand out!

5 Steps to Trade Show Success

Reduce, Reuse, Recycle Your Graphics

 When it's time to create new exhibit graphics, examine artwork and photography from current and previous marketing campaigns before you reinvent the wheel.

Granted, sometimes the resolution or quality of other existing images may not fit your large-format needs, but simply checking your existing files could save you oodles of time, money, and creative energy.

Go Out on the Town

 It's happened to you. You get back from a show, and the only thing you know about the host city is that the Holiday Inn had a passable continental breakfast and the convention center was larger than you expected.

It's happened to your customers too. Kathy Hicks, trade show coordinator for Radiology Staffing Inc. has a remedy. Instead of meeting with important customers in a cookie-cutter meeting room at the convention center, arrange for a tour of the city.

Don't Get Floored by Flooring

 Problem: My company pays for carpet rental each time we exhibit. However, I recently saw a company that placed its exhibit directly on the concrete floor for a more industrial, unfinished look. Can we go au naturel at most shows, and what are some other ways I can cut costs on carpet rental?

Sticky Business

 Why pay vacuuming charges when a sticky solution can save money and effort?

Rather than cough up exorbitant fees or lug its own vacuum to clean its booth, Fortress Technologies cleans up with an adhesive roller. The compact and inexpensive device, normally meant to remove pet hair or lint, works just as well on debris littering exhibit tabletops and floors, especially in small booths.

Look for rollers with long handles to avoid hunching over as you clean.

Ten Quick Fixes

 Has your exhibit been around the block a few times? Here are some quick and easy fixes to help make it look new again.

  1. Brush on nail polish to hide scratches on hard materials.

  2. Smooth bubbling or peeling laminate with a Chamois cloth.

  3. Use caulk to fill in gouges on hard surfaces.

  4. Apply automotive paint to disguise large chips or cracks on most hard surfaces.
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